ProspectForge

Overview

ProspectForge is an AI-powered lead generation and CRM automation agent that streamlines B2B prospecting by automatically searching, enriching, and syncing qualified prospects into HubSpot. It combines Apollo's 73M+ company and 275M+ contact database with HubSpot's CRM capabilities to build high-quality pipeline in minutes. Perfect for sales teams, business development professionals, and revenue operations teams seeking intent-driven prospecting automation without manual data entry.

How It Works

1. Search Companies (Apollo) — Query Apollo's 73M+ company database by industry, headcount, and location to identify target companies at scale (0 credits).
2. Search People (Apollo) — For each matching company, search Apollo's 275M+ contact database to find relevant decision-makers by title, seniority, and role (0 credits).
3. Enrich Person (Apollo) — Reveal verified email addresses and full contact details for each prospect, unlocking hidden firmographic and social profile data (1 credit per email).
4. Enrich Company (Apollo) — Pull complete company data including industry classification, headcount, revenue, funding history, technology stack, and social links (1 credit per company).
5. Fetch Team Members (HubSpot) — Retrieve all HubSpot owners and team members to enable intelligent deal assignment to the right sales rep.
6. Create Contact (HubSpot) — Automatically create enriched contact records in HubSpot with verified email, name, title, phone, and company affiliation.
7. Create or Match Company (HubSpot) — Create parent company records in HubSpot with domain, industry, revenue, and other firmographic details, or match to existing records.
8. Associate Contacts with Companies (HubSpot) — Link each contact to its parent company using HubSpot's default association rules.
9. Create Deal (HubSpot) — Generate new deals in the Prospecting stage with proper naming, assignment, and metadata.
10. Create Research Note (HubSpot) — Log an AI-generated research summary on each deal, enriched with competitive intelligence and prospect insights.

Key Features

• Zero-Manual-Entry Prospecting — Automatically searches, enriches, and syncs prospects from Apollo to HubSpot without copy-paste or manual CRM updates.
• Verified Email & Firmographic Data — Accesses 275M+ verified contacts and 73M+ company records with real-time enrichment (email, phone, tech stack, funding, revenue).
• Intelligent Sales Assignment — Automatically fetches HubSpot team members and assigns deals to the right sales rep based on territory or capacity.
• AI-Generated Research Notes — Appends intelligent, contextual research summaries to every deal for faster prospect qualification and personalized outreach.
• End-to-End CRM Automation — One workflow creates contacts, companies, associations, deals, and notes—enabling immediate sales action without manual workflow configuration.

Use Cases

• Enterprise ABM Campaigns — Identify 500+ high-value companies in your target industry, enrich all decision-makers (C-suite, VP-level), and auto-populate HubSpot deals for coordinated account-based marketing.
• Sales Team Productivity — SDRs and AEs run the agent daily to populate their pipeline with qualified prospects in the Prospecting stage, complete with verified emails and company research—eliminating hours of manual research.
• Competitive Win-Back — Search for companies using a competitor's tech stack, enrich their procurement and technical decision-makers, and feed warm leads into HubSpot for immediate outreach.
• Geo-Targeted Expansion — Focus on specific geographies and company sizes (e.g., mid-market SaaS in EMEA with 50–200 employees), auto-sync all matching prospects and their managers into HubSpot, and assign to regional sales teams in one execution.